13eme Rue (13th Street) Case study The Target by BETC
The Case study titled The Target
was done by BETC advertising agency for 13eme Rue (13th Street) in France. It was released in Dec 2012.
13eme Rue (13th Street): The Target
Media
Released
December 2012
Posted
December 2012
Market
Industry
Agency
Art Director
Copywriter
Photographer
Director
Awards:
| Cristal Awards 2012 | ||
|---|---|---|
| Consumer Marketing Cristal | BEST USE OF DIRECT MARKETING | EMERALD (BRONZE) |
Credits & Description:
Case study of the B2B campaign that BETC Paris created for the crime cable network 13th Street in May 2012.
Advertised brand: 13e rue
Advert title(s): The target
Translation of headline to English: The target
Advertising Agency (Name, City, Country): BETC, Paris, France
Agency website: http://betc.fr
Creative Directors:Stéphane Xiberras, Olivier Apers
Art Director:Jordan Lemarchand
Copywriter:Julien Deschamps
Director: Mathias Pardo @ Rita
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