People For The Ethical Treatment Of Animals (PETA) Case study FUR HURTS by Ogilvy & Mather Beijing

FUR HURTS
The Case study titled FUR HURTS was done by Ogilvy & Mather Beijing advertising agency for People For The Ethical Treatment Of Animals (PETA) in China. It was released in Jun 2013.

People For The Ethical Treatment Of Animals (PETA): FUR HURTS

Released
June 2013
Posted
June 2013
Market
Photographer
Associate Creative Director
Art Director
Art Director
Executive Creative Director
Associate Creative Director
Associate Creative Director

Awards:

Cannes Lions 2013
Design LionsExhibitions & Live EventsBronze
Spikes Asia 2013
OutdoorSpecial BuildSilver
Asia Pacific Advertising Festival (AdFest) 2014
INTEGRATED LOTUSINTEGRATED LOTUSINTEGRATED LOTUS

Credits & Description:

Type of entry: Environmental Design
Category: Exhibitions & Live Events
Advertiser: PETA
Product/Service: ETHICAL TREATMENT OF ANIMALS
Agency: OGILVY BEIJING, CHINA
Chief Creative Officer: Graham Fink (Ogilvy & Mather Advertising Beijing)
Executive Creative Director: Juggi Ramakrishnan (Ogilvy & Mather Advertising Beijing)
Associate Executive Creative Director: Wilson Chow (Ogilvy & Mather Advertising Beijing)
Head Of Copy: Kweichee Lam (Ogilvy & M...

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