Havaianas Design & Branding Havaianas Packaging by ALMAP BBDO Brazil

Havaianas Packaging
The Design & Branding titled Havaianas Packaging was done by ALMAP BBDO Brazil advertising agency for Havaianas in Brazil. It was released in Apr 2017.

Havaianas: Havaianas Packaging

Released
April 2017
Posted
April 2017
Market
Industry
Chief Creative Officer
Creative
Photographer
Photographer
Executive Creative Director
Typographer

Awards:

LIA Awards 2017
Package DesignArt Direction Product LineBronze Winner

Credits & Description:

When you think of Havaianas, you think of everything that best represents the Brazilian summer, such as happiness, rhythm, energy, friendship, spontaneity, good vibes and free spirit. That is why AlmapBBDO in Brazil decided to turn the packaging for Havaianas into packaging for all that. The packages - designed in the shape of various products - will both contain the products at stores around the world and promote the campaign's message, "Made of Brazilian Summer", on posters, ads, vignettes, gi...

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