D&AD 2017 | ||
---|---|---|
Branding | Branding Schemes/Medium Organisation | Wood Pencil |
Branding | Logos | Graphite Pencil |
Agency: Urban Infrastructure Partner/ Team invitee (in-house)
Client: Urban Infrastructure Partner
Project owner: Uip
Art Director / Designer: Heydays
Design (Ui/Ux): Tight
Development (Android): Zero&Ones
Project owner: Uip
Design Director: Heydays
Description:
The identity is centered around a simple abstraction of a bike, whose main function is to present itself in an attentive but subdued manner. In channels where you interact with the se...