Panasonic Design & Branding Life is electric, 3 by Dentsu Inc. Tokyo
The Design & Branding titled Life is electric, 3
was done by Dentsu Inc. Tokyo advertising agency for Panasonic in Japan. It was released in Apr 2016.
Panasonic: Life is electric, 3
Brand
Media
Released
April 2016
Posted
April 2016
Market
Industry
Agency
Copywriter
Copywriter
Art Director
Art Director
Designer
Illustrator
Copywriter
Photographer
Production Agency
Production Agency
Awards:
| One Show 2017 | ||
|---|---|---|
| Design | Craft: Art Direction - Single Or Series | Silver |
| Design | Packaging: Specialty | Gold |
| Direct Marketing | Print: Flat & Dimensional | Merit |
| LIA 2016 | ||
| Package Design | Use of Illustration Product Line | Gold Winner |
| Clio Awards 2016 | ||
| Brand Design | Product/Service: Packaging | Gold |
| D&AD 2017 | ||
| Branding | Brand Expression in Print | Wood Pencil |
| Graphic Design | Integrated Graphics | Yellow Pencil |
| Integrated & Collaborative | Integrated/Large Business (over 500 employees) | Wood Pencil |
| The ADC Annual Awards 2017 | ||
| Design | Promotional / Wildcard - Series | Merit |
Credits & Description:
Brand: Panasonic
Product/Service: Packaging
Entrant Company: Dentsu Inc.
Agency Network: Dentsu Inc., Tokyo
Production Company: Pen.Inc., Tokyo
Other: Creative Power Unit, Tokyo
Production Company: Tyo drive
Other: Dentsu On Demand Graphic Inc., Tokyo
Creative Director/Art Director: Yoshihiro Yagi
Copywriter: Haruko Tsutsui
Copywriter: Scott Lehman
Copywriter: Marina Danjo
Designer: Chihiro Kato
Planner: Hajime Yakushi...
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