Setagaya Yasuragi Cemetery Design & Branding GWR, 2 by Dentsu Inc. Tokyo, Pentagram Design Ltd
The Design & Branding titled GWR, 2
was done by Dentsu Inc. Tokyo, Pentagram Design Ltd advertising agencies for Setagaya Yasuragi Cemetery in United Kingdom. It was released in Jan 2016.
Setagaya Yasuragi Cemetery: GWR, 2
Media
Released
January 2016
Posted
January 2016
Market
Industry
Agency
Agency
Awards:
| D&AD Awards, 2016 | ||
|---|---|---|
| Branding | Branding Schemes/Large Organisation | Wood Pencil |
| Branding | Branding Schemes/Medium Organisation | Wood Pencil |
Credits & Description:
Agency: Pentagram Design Ld
Client: Great Western Railways Gwr
Design Director John Rushworth
Designer Joe Stephenson
Design Agency Pentagram London
In order to deliver an identity that could celebrate GWR’s past and present, Pentagram developed a brand personality that expresses a balance between prestigious and straightforward.
‘Prestigious’ relates to GWR’s historic reputation, whilst ‘straightforward’ relates to the role of rail travel as a relevant, democ...
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![Setagaya Yasuragi Cemetery: Butterfly Cemetery [image] 12 Print Ad by Dentsu Inc. Tokyo](https://fcdn.me/948/9e6/setagaya-yasuragi-cemetery-butterfly-cemetery-image-12-09460558f5af0e60397b99faf3.jpg?h=260 "Butterfly Cemetery [image] 12")
