Always Digital, Case study Saudi Womens Online March [video] by H&C Leo Burnett Beirut
The Digital Advert titled Saudi Womens Online March [video]
was done by H&C Leo Burnett Beirut advertising agency for Always in Lebanon. It was released in May 2015.
Always: Saudi Womens Online March [video]
Brand
Media
Released
May 2015
Posted
May 2015
Market
Industry
Agency
Regional Executive Creative Director
Copywriter
Creative Director
Associate Creative Director
Awards:
| Cristal Festival, 2015 | ||
|---|---|---|
| Corporate & PR | Best use of social media | Emerald (Bronze) |
| Dubai Lynx, 2016 | ||
| Branded Content & Entertainment | USE OR INTEGRATION OF DIGITAL OR SOCIAL MEDIA | BRONZE |
| Branded Content & Entertainment | USE OR INTEGRATION OF USER-GENERATED CONTENT | SILVER |
| Interactive | INTERACTIVE: SOCIAL: USE OF SOCIAL OR COMMUNITY (INCLUDING EMERGING PLATFORMS FOR BRANDS) | BRONZE |
| Media | USE OF MEDIA: USE OF SOCIAL MEDIA | BRONZE |
| Asia Pacific Advertising Festival (AdFest) 2016 | ||
| BRANDED CONTENT & ENTERTAINMENT LOTUS | BEST USE OF INTERACTIVE & SOCIAL MEDIA | Branded Content |
| Media Lotus | Best Use Of Social Media & Earned Media | Silver |
| One Show, 2016 | ||
| Print & Outdoor | Consumer - Brands, Products & Services / Community Building | Merit |
| ADC Annual Awards 2016 | ||
| DIGITAL | Social Content: Social Network Platform | Bronze |
| Facebook Awards 2016 | ||
| Global Winners | Best Use of Facebook Platforms | Bronze Award |
| EMEA Regional Winners | Best Use of Facebook Platforms | Bronze Award |
Credits & Description:
CLIENT PROCTER & GAMBLE
PRODUCT ALWAYS
ENTRANT LEO BURNETT BEIRUT, LEBANON
TYPE OF ENTRY BRANDED CONTENT & ENTERTAINMENT
CATEGORY USE OR INTEGRATION OF USER-GENERATED CONTENT
TITLE SAUDI WOMEN’S ONLINE MARCH
PRODUCT/SERVICE ALWAYS
ENTRANT COMPANY LEO BURNETT BEIRUT, LEBANON
CONTRIBUTING COMPANY LEO BURNETT BEIRUT, LEBANON
MEDIA AGENCY STARCOM MEDIAVEST GROUP DUBAI, UNITED ARAB EMIRATES
CCO: Bechara Mouzannar, Leo Burnett Beirut
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