Budget Direct Digital Ride With Risky (VR) by 303Lowe Sydney, Goodoil Films
The Digital Advert titled Ride With Risky (VR)
was done by 303Lowe Sydney, Goodoil Films advertising agencies for Budget Direct in Australia. It was released in Jan 2016.
Budget Direct: Ride With Risky (VR)
Brand
Media
Released
January 2016
Posted
January 2016
Market
Industry
Agency
Art Director
Copywriter
Executive Creative Director
Agency
Director
Producer
Credits & Description:
303 MullenLowe in Sydney has created a virtual ad-within-an-ad for Budget Direct, which gives audiences the chance to ride with Captain Risky as he performs a spectacular double helix jump stunt.
This VR campaign follows the recent launch of Budget Direct's 'Jumping The Double Helix Divide' TVC, which has now been reworked so viewers can experience what it’s like to be a passenger in Captain Risky's car as he performs one of his infamous stunts.
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