Ad Stars 2017 | ||
---|---|---|
Design | Product & Service: Cosmetic / Beauty / Clothing / Footwear And Accessories | Bronze |
DES & CO Crafted By My Heart DDB Hong Kong
Brand: Crafted By My Heart
Agency: DDB Hong Kong
Synopsis:
China, the world’s largest jewelry exporter, is home to more than 8,000 local manufacturers that compete for a piece of the pie. Des & Co, one of these 8,000 jewelry manufacturers, wanted to cut through the clutter and stand out from the world of standardization and mass production. So we helped them to create an offering that would show the world a more personal side of ...