JC Penney Digital First Day Look, 2 by VML New York, Y&R New York

First Day Look, 2
The Digital Advert titled First Day Look, 2 was done by VML New York, Y&R New York advertising agencies for JC Penney in United States. It was released in Nov 2013.

JC Penney: First Day Look, 2

Awards:

One Show 2014
InteractiveSocial Media / Branded Social CampaignMerit Pencil

Credits & Description:

Category Social Media / Branded Social Campaign
Agency Young & Rubicam / New York + VML / New York
Client JC Penney
Title First Day Look
URL https://creativeworkbench.com/jcpenney/jcpenney-firstdaylook
Art Director Shiloh Gray, Joe Furmanek, Trinh Pham
Writer Laurie Hollar, Alice Thomas, Ashley Glasss, Mike Latshaw, Erika Yost
Chief Creative Officer Jim Elliott
Creative Director Judy Robinson, Aaron Frisch, Arun Nemali, Hunter Eshelman

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