Softbank Digital, Case study Personal Innovation Act [image] by Hakuhodo Tokyo, SIX Tokyo
![Personal Innovation Act [image]](https://fcdn.me/01a/feb/softbank-personal-innovation-act-image-924119590e9b9e974cdfbac29b.jpg "Personal Innovation Act [image]")
The Digital Advert titled Personal Innovation Act [image]
was done by Hakuhodo Tokyo, SIX Tokyo advertising agencies for Softbank in Japan. It was released in Oct 2016.
Softbank: Personal Innovation Act [image]
Brand
Media
Released
October 2016
Posted
October 2016
Market
Industry
Agency
Art Director
Copywriter
Copywriter
Production Agency
Director
Agency
Executive Creative Director
Creative Director
Awards:
| ADFEST 2017 | ||
|---|---|---|
| Interactive Lotus | Best Use Of A Prototype Technology | Silver |
| Spikes Asia 2017 | ||
| Digital | Tangible Tech | Bronze Spike |
| Ad Stars 2017 | ||
| Design | Product & Service: Corporate /Institution | Crystal |
| Promotion | Product & Service: Corporate /Institution | Gold |
| Interactive | Web Campaigns | Silver |
Credits & Description:
Company Entering: Six Inc., Tokyo
Brand: Softbank Corp.
Advertiser: Softbank Corp.
Agency: Six Inc., Tokyo/Hakuhodo Inc., Tokyo
Executive Creative Director: Takeshi Nozoe (Six)
Creative Director: Keiichi Motoyama (Six)
Copywriter: Hitoshi Sakamoto (Hakuhodo)/Ryoji Takahashi
Art Director: Koichi Kosugi (Hakuhodo)
Interactive Art Director: Masaki Horii (Hakuhodo I-Studio)
Technical Director: Toshiyuki Hashimoto (Aircord)
Programmer: Yurie...
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