Creative Circle 2017 | ||
---|---|---|
General | Best Low Budget Idea | Gold |
Category: Media
Brand: Guardian
Agency: mcgarrybowen
Geo: United Kingdom
Advertising Agency: mcgarrybowen, UK
Published: January 2017
Synopsis:
The Guardian needed to show the world they could still be a relevant and independent voice in post-Brexit Britain. So we created ‘Brexit’s Crackers’ – a limited edition run of xx satirical Brexit-themed Christmas crackers, poking fun at the Referendum result. The crackers were distributed via a competition, and s...