Transport Accident Commission (TAC) Digital, Design & Branding, Case study Meet Graham [image] by Clemenger BBDO Melbourne
![Meet Graham [image]](https://fcdn.me/20d/5a4/transport-accident-commission-tac-meet-graham-image-004a5550c1913b0a5edf0b1a95.jpg "Meet Graham [image]")
The Digital Advert titled Meet Graham [image]
was done by Clemenger BBDO Melbourne advertising agency for Transport Accident Commission (TAC) in Australia. It was released in Oct 2016.
Transport Accident Commission (TAC): Meet Graham [image]
Media
Released
October 2016
Posted
October 2016
Market
Industry
Agency
Chief Creative Officer
Creative Director
Creative Director
Art Director
Photographer
Copywriter
Production Agency
Awards:
| Caples Awards 2017 | ||
|---|---|---|
| Best in Show | - | Best in Show |
| The Winners | Integrated Campaign (Over $100k) | Gold |
| The Winners | Experiential | Gold |
| The Winners | Creative Use of Technology | Gold |
| Clio Awards 2017 | ||
| Integrated Campaign | Public Service | Gold |
| Public Relations | Public Service: Public Affairs | Gold |
| LIA Awards 2017 | ||
| Design | Installations/displays | Bronze Winner |
| Digital | Public Service/social Welfare | Gold Winner |
| Health & Wellness - Craft | Production Design | Gold Winner |
| Health & Wellness | Health Institutions/insurance | Gold Winner |
| Health & Wellness | Innovation | Gold Winner |
| Digital | Weird Wonderful Work | Gold Winner |
| Health & Wellness - Craft | Use Of Illustration | Silver Winner |
| Cannes Lions 2017 | ||
| Cyber | Social: Social Purpose | Grand Prix |
| Outdoor | Integrated: Integrated Campaign led by Outdoor | Silver Lion |
| PR | Practices & Specialisms: Brand Voice & Strategic Storytelling | Silver Lion |
| Direct | Sectors: Public Sector | Silver Lion |
| PR | Sectors: Public Sector | Gold Lion |
| Promo And Activation | Sectors: Public Sector | Silver Lion |
| Direct | Campaign: Integrated Campaign led by Direct | Silver Lion |
| PR | Practices & Specialisms: Launch / Re-launch | Silver Lion |
| Media | Campaign: Use of Integrated Media | Bronze Lion |
| Lions Health 2017 | ||
| Health And Wellness | Health Services & Corporate Communications: Insurance | Grand Prix |
| Health And Wellness | Health Services & Corporate Communications: Insurance | Silver Lion |
| Spikes Asia 2017 | ||
| Integrated | - | Silver Spike |
| PR | Public Sector | Silver Spike |
| Promo & Activation | Public Sector | Gold Spike |
| Direct | Integrated Campaign Led By Direct | Grand Prix |
| PR | Integrated Campaign Led By Pr | Grand Prix |
| Outdoor | Integrated Campaign Led By Outdoor | Silver Spike |
| AICP Next Awards 2017 | ||
| Innovation | - | The Winner |
| Ad Stars 2017 | ||
| Public Service Advertising | Education | Grand Prix of the Year |
| Direct | Integrated Campaign Led By Direct Marketing | Grand Prix |
| PR | Integrated Campaign led by PR | Grand Prix |
Credits & Description:
Title: Meet Graham
Agency: Clemenger Bbdo Melbourne
Brand: Transport Accident Commission Victoria
Country: Australia
Entrant Company: Clemenger Bbdo Melbourne
Advertising Agency: Clemenger Bbdo Melbourne
Pr Agency: Clemenger Bbdo Melbourne
Production Company: Flare Productions Bbdo, Melbourne / Airbag Productions, Melbourne
Creative Chairman: James Mcgrath (Clemenger Bbdo Melbourne)
Chief Creative Officer: Ant Keogh (Clemenger Bbdo Melbourne)...
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![Transport Accident Commission (TAC): Meet Graham [image] 2 Digital Advert by Airbag Productions, Clemenger BBDO Melbourne](https://fcdn.me/a1b/c7b/transport-accident-commission-tac-meet-graham-image-2-7925ca577c809517fafbd9dadb.jpg?h=260 "Meet Graham [image] 2")
![Transport Accident Commission (TAC): Meet Graham [2:09] Digital Advert by Airbag Productions, Clemenger BBDO Melbourne, Flare](https://fcdn.me/c6c/cc1/transport-accident-commission-tac-meet-graham-a9748456b3835636e6fba9401c.jpg?h=260 "Meet Graham [2:09]")
![Transport Accident Commission (TAC): Meet Graham [02:10] Digital Advert by Airbag Productions, Clemenger BBDO Melbourne, Flare](https://fcdn.me/f42/8bc/transport-accident-commission-tac-meet-graham-18819b5344aca4ef09e717d7b8.jpg?h=260 "Meet Graham [02:10]")
![Transport Accident Commission (TAC): Meet Graham [image] 3 Design & Branding by Airbag Productions, Clemenger BBDO Melbourne, Flare](https://fcdn.me/6d4/58c/transport-accident-commission-tac-meet-graham-image-3-82a2df556b9cf9ed1de39f4f69.jpg?h=260 "Meet Graham [image] 3")
![Transport Accident Commission (TAC): Meet Graham [image] 3 [alternative version] Design & Branding by Airbag Productions, Clemenger BBDO Melbourne, Flare](https://fcdn.me/daa/c20/transport-accident-commission-tac-meet-graham-image-3-bd5a48502fa1885543dc23ae07.jpg?h=260 "Meet Graham [image] 3 [alternative version]")
![Transport Accident Commission (TAC): Meet Graham [image] 4 Design & Branding by Airbag Productions, Clemenger BBDO Melbourne, Flare](https://fcdn.me/566/118/transport-accident-commission-tac-meet-graham-image-4-644d385a6881103e562f050ea3.jpg?h=260 "Meet Graham [image] 4")
![Mars: Life Drawing [6 sec] Film by Clemenger BBDO Melbourne](https://fcdn.me/89a/478/mars-life-drawing-6-sec-27b1175fb29011e20a1fd12139.jpg?h=260 "Life Drawing [6 sec]")
