Amgen DM, Design & Branding Porcelain Bones by Les Gaulois
The Direct marketing titled Porcelain Bones
was done by Les Gaulois advertising agency for Amgen in France. It was released in Oct 2016.
Amgen: Porcelain Bones
Brand
Media
Released
October 2016
Posted
October 2016
Market
Production Agency
Director
Director
Agency
Chief Creative Officer
Art Director
Copywriter
Awards:
| One Show 2017 | ||
|---|---|---|
| Direct Marketing | Craft: Art Direction - Single Or Campaign | Merit |
| Golden Awards of Montreux 2017 | ||
| Corporate Film | Corporate Image Films | Gold Medal |
| New York Festivals 2017 | ||
| Design | Craft: Art Direction | Third Prize Award |
| Direct & Collateral | Products & Services: Healthcare Products & Services | Third Prize Award |
| Design | Graphic Design: Promotional Items | Third Prize Award |
| Clio Awards 2017 | ||
| Public Relations | Public Service: Brand Development | Silver |
| Cresta Awards 2017 | ||
| Direct Marketing | Direct Marketing: Non-commercial Direct | Bronze Winners |
| Lions Health 2017 | ||
| Health And Wellness | Health Services & Corporate Communications: Corporate Image & Communication | Bronze Lion |
| Eurobest Awards 2017 | ||
| Healthcare | Brand-led Education & Awareness | Silver Eurobest |
| Cristal Festival 2017 | ||
| Design | Pharmacy | Silver |
| Corporate & PR | Healthcare | Silver |
| Corporate & PR | Great Cause / NGO | Bronze |
| Design | Graphic Design | Bronze |
Credits & Description:
Brand: Amgen (for the World Osteoporosis Day)
Category: Pharmaceutical
Media: Direct
Title: Porcelainbones
Brand: Amgen
AGENCY: LES GAULOIS
Chief Creative Officer: Xavier Beauregard
Art Director: Aurelien Bigot
Copy Writer: Benjamin Le Coz
TV prod: Ingrid Vasseur
PRODUCTION: WANDA
Directors: Les Colts, The Cabs
SOUND: HRCLS (Hercules)
Published: October, 2016
The ad:
Osteoporosis is a degenerative bone dise...
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![Amgen: Porcelain Bones [image] Direct marketing by Les Gaulois, Wanda Productions](https://fcdn.me/840/f07/amgen-porcelain-bones-image-234444538fbe54503f3fd27cda.jpg?h=260 "Porcelain Bones [image]")
