CreditCards.com DM SPEED DATING by Quigley-Simpson
The Direct marketing titled SPEED DATING
was done by Quigley-Simpson advertising agency for subbrand: CreditCards.com (brand: CreditCards.com) in United States. It was released in Nov 2012.
CreditCards.com: SPEED DATING
Brand
Media
Released
November 2012
Posted
November 2012
Market
Industry
Agency
Art Director
Associate Creative Director
Producer
Credits & Description:
Advertiser: CREDITCARD.COM
Agency: QUIGLEY-SIMPSON
Category: Direct response broadcast: TV, radio & infomercials
Executive Director: Desmond Burrows (Quigley-Simpson)
Producer: Nina Resnikoff (Quigley-Simpson)
Art Director: Gary Palmer (Quigley-Simpson)
Associate Creative Director: Martina Chaconas (Quigley-Simpson)
Outcome
The results were impressive: •70% CPL improvement•Double-digit increase in aided recall from 21% to 31%•Significant inc...
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