Froot Loops DM, Case study Cereal for the Colorblind by Miami Ad School Mumbai
The Direct marketing titled Cereal for the Colorblind
was done by Miami Ad School Mumbai advertising agency for Froot Loops in India. It was released in Oct 2017.
Froot Loops: Cereal for the Colorblind
Brand
Media
Released
October 2017
Posted
October 2017
Market
Industry
Agency
Copywriter
Art Director
Copywriter
Copywriter
Credits & Description:
Category: Food
Media: Design
Brand: Froot Loops
Agency: Miami Ad School
Geo: India
Advertising Agency: Miami Ad School, Mumbai, India
Art Director: Adithya Venugopal
Copywriters: Rohit John, Nitya Isaacs, Arjun Roy
Published: October 2017
Synopsis:
Most people with color deficiency aren't able to see red or green. To help parents detect color blindness in their kids, we took the world's most colorful cereal and took the colors out of th...
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