Campagn name: Umbilicar
Client: Nido (Nestlé)
CCO: ALVARO NOBOA S.
General creative directors: FREDDY ALFAU / HECTOR CHIANG
Art Director: JOSE JIMENEZ, ELIU BUENO
Product designer: HECTOR CHIANG
Designers: LYDIA, MOLLY, RUSSINI, TROPIC, WILLI, HANS, RAUL, GABRIEL
Client approval: Paula Fuentes / Huascar Beltré
Synopsis:
According to Kids and Cars, a global children’s safety advocacy organization that tracks data about children who die in inci...