Smirnoff DM, Case study Mask Of Sociability [video] by Beacon Communications Tokyo
The Direct marketing titled Mask Of Sociability [video]
was done by Beacon Communications Tokyo advertising agency for subbrand: Smirnoff Ice (brand: Smirnoff) in Japan. It was released in Jan 2016.
Smirnoff: Mask Of Sociability [video]
Brand
Media
Released
January 2016
Posted
January 2016
Market
Industry
Art Director
Executive Creative Director
Copywriter
Strategic Planner
Creative Director
Director
Art Director
Awards:
| FAB Creative Awards 2016 | ||
|---|---|---|
| Collateral & POS | Alcoholic Drinks | FAB |
| Sales Promotion | Alcoholic Drinks | Silver |
| Best use of Media | Alcoholic Drinks | Silver |
Credits & Description:
Brand: Smirnoff Ice
Advertiser: Diageo Kirin Company Limited
Agency: Beacon/Leo Burnett Tokyo, Tokyo
Executive Creative Director: Jon King
Creative Director: Naoki Nishimura
Copywriter: Daichi Tanaka
Art Director: Jun Oizumi/Ryuji Tokura
Digital: Hiroyuki Takahara
Agency Designer: Shutterstock
Experience Designer: Takuro Nakajima
Account Director: Yasunari Aoyama
Account Manager: Yoshikazu Shimano
Account Executive: Hazuki S...
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