Dubai Lynx 2014 | ||
---|---|---|
Design | Promotional Item Design | Bronze |
Brand: Yoplait
Media: DM
Category: Food
Agency: The Classic Partnership
Geo: United Arab Emirates
Yoplait Yoghurt: The Book of JoyIt's a common practice amongst brands to hand out diaries to its suppliers and trade partners at the beginning of the year. Yoplait Yoghurt has been consistently doing this throughout the years. In 2013 however, things changed. Capitalising on its "JOY" platform, we produced a diary for Yoplait with its own unique spin. The Book of Joy ma...