BEEFEATER GIN LAUNCH FIRST OOH CAMPAIGN ON UK SOIL IN TWELVE YEARS
The brand world relaunch will be led by newly appointed agency Impero, tasked with targeting a new generation of urban gin drinkers
Iconic London brand, Beefeater Gin, has turned to London-based creative agency Impero to launch its first out of home campaign in the UK for 12 years.
Gin is thriving on both a UK and global scale, so to capitalise on that boom Beefeater is working with independent creative agency I...