La Voz Del Interior Newspaper Outdoor Life Signs, 2 by Ogilvy & Mather Buenos Aires

Life Signs, 2
The Outdoor Advert titled Life Signs, 2 was done by Ogilvy & Mather Buenos Aires advertising agency for La Voz Del Interior Newspaper in Argentina. It was released in Oct 2013.

La Voz Del Interior Newspaper: Life Signs, 2

Media
Released
October 2013
Posted
October 2013
Market
Industry

Awards:

D&AD Awards, 2014
Outdoor AdvertisingAmbientYellow Pencil

Credits & Description:

Award:Yellow PencilYellow Pencil / Outdoor Advertising / Ambient / 2014
Agency Ogilvy & Mather Buenos Aires
Client La Voz del Interior
Car accidents are the number one cause of death in the entire Argentine province of Córdoba. Traffic signs are there, but people don’t seem to notice them. ‘La Voz del Interior’ is Córdoba's most popular newspaper and its aim was to help develop the public’s understanding of this issue. Our solution was simple: we created traffic signs that woul...

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