Salvation Army Outdoor Black and Blue by Ireland/Davenport

Black and Blue
The Outdoor Advert titled Black and Blue was done by Ireland/Davenport advertising agency for Salvation Army in South Africa. It was released in Mar 2015.

Salvation Army: Black and Blue

Media
Released
March 2015
Posted
March 2015
Executive Creative Director
Executive Creative Director
Creative Director
Art Director
Art Director
Photographer

Credits & Description:

Title: Dress/ #thedress
Brand: Salvation Army
Media: Outdoor
Category: Public interest
Agency: Ireland / Davenport
Geo: South Africa
Salvation Army: Black and Blue
Memes are often viewed as frivolous, yet they bring everyone together around a common theme. The creative team at Ireland/Davenport questioned whether there was a way in which all the focus, attention and energy that came out of #TheDress meme â which for two weeks gripped the imagination of h...

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