American Express Print Yuval by BBR Saatchi & Saatchi Israel

Yuval
The Print Ad titled Yuval was done by BBR Saatchi & Saatchi Israel advertising agency for American Express in Israel. It was released in Oct 2015.

American Express: Yuval

Media
Released
October 2015
Posted
October 2015
Market
Copywriter
Creative Director
Copywriter
Account Supervisor

Credits & Description:

Food chefs are famous for their large and inflated egos.
So when it comes to understanding what makes them tick, the rule is simple: big egos don't mix.
Put two famous chefs together in one kitchen and things are bound to get dirty!
That's the concept for American Express's latest campaign promoting its Roundtable Event
which will see Israel's most famous chefs do battle with the world's top culinary visionaries.
Title: Yuval Ben Neriah
Category: Food
...

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