D&AD Awards, 2016 | ||
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Art Direction | Art Direction for Press Advertising | Wood Pencil |
Agency: J. Walter Thompson Dubai
Client: Hsbc
Art Director: Pavel Fukse
Chief Creative Officer: Chaffic Haddad
Chief Creative Officer: Ramsey Naja
Creative Director: Pavel Fukse
Senior Copywriter: Mouran Boutros
Flags are often used as visual cues for international money transfers, currency exchange and related services. To promote the 24-hour service of Global Transfers by HSBC, we zoomed on and cropped a selection of flags that have a sun, moon or star...