Mazda Print Bear by Y&R Amman

Bear
The Print Ad titled Bear was done by Y&R Amman advertising agency for subbrand: Mazda Cx-9 (brand: Mazda) in Jordan. It was released in May 2017.

Mazda: Bear

Brand
Media
Released
May 2017
Posted
May 2017
Market
Industry
Agency
Illustrator
Executive Creative Director
Art Director
Creative Director

Credits & Description:

Drivers are usually in a hurry and tend to drive too close to the cars ahead of them. This usually leads to accidents which could have been avoided if the driver had kept a safe distance. Inspired by this insight,Y&R Amman created a "chase" between two objects that usually can’t stay away from each other. But with the use of the Mazda forward collision prevention system, the safe distance is kept and accidents are avoided.
Media: Print
Category: Automotive
Client: Mazda
A...

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