D&AD Awards, 2016 | ||
---|---|---|
Digital Marketing | Use of Social Media | Wood Pencil |
Agency: Instinct (Bbdo Group)
Client: Nike
Art Director: Maxim Demkin
Art Director: Ignasi Tudela
Copywriter: Olga Veretinskaya
Creative Director: Kolya Fabrika
Creative Director: David Smith
Creative Director: Alvaro Sotomayor
Creative Director: Craig Williams
Creative Agency: Instinct
Instaposters' is a hybrid mobile/outdoor city takeover by Nike Women. Rooted in mobile, taken onto the streets, and then sent back to Instagram. Persona...