Red Cross Print RED CROSS WEEK by MCV PUBLICIDAD

RED CROSS WEEK
The Print Ad titled RED CROSS WEEK was done by MCV PUBLICIDAD advertising agency for Red Cross in Ecuador. It was released in May 2015.

Red Cross: RED CROSS WEEK

Media
Released
May 2015
Posted
May 2015
Market
Copywriter

Credits & Description:

Among may 4th and 8th, the ecuadorian Red Cross of Pichincha performed several events due the celebration of its anniversary, one of those activities was an activation on Facebook in which the profile photo of the fan page was changed every day of the week. The monday´s photo showed an empty cross, but it was filling up according the growing presence of crosses profiles on Facebook.
Despite there was no money investment on the activation, every day more people added to the campaign archie...

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