Ad Stars 2016 | ||
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Outdoor | Outdoor Craft: Art direction | Crystal |
Brand: Sennheiser Noise cancellation headphones
Agency: Ddb
Description: TARGET AUDIENCE: SEC A/A+, urban music lovers who are always on the go. CAMPAIGN ELEMENTS:Posters in leading electronic stores and Sennheiser stores across India. APPROACH: In a category where most Indian ads concentrate on catalogue-style photography and feature driven communication, we took the visual approach to dramatize and demonstrate the effectiveness of Sennheiser earphones NOISEGARD feature.