Telefonica Print, Case study Behind The Teardrops by McCann Madrid
The Print Ad titled Behind The Teardrops
was done by McCann Madrid advertising agency for Telefonica in Spain. It was released in Oct 2016.
Telefonica: Behind The Teardrops
Brand
Media
Released
October 2016
Posted
October 2016
Market
Industry
Agency
Copywriter
Executive Creative Director
Executive Creative Director
Art Director
Chief Creative Officer
Awards:
| Cannes Lions 2017 | ||
|---|---|---|
| Print And Publishing | Use of Print: Innovative Use of Print | Bronze Lion |
Credits & Description:
Title: Behind The Teardrops
Agency: Mccann Madrid
Brand: Telefónica
Country: Spain
Entrant Company: Mccann Madrid
Advertising Agency: Mccann Madrid
Chief Creative Officer: Mónica Moro (Mccann Spain)
Executive Creative Directors: Jon Lavín, Raquel Martínez (Mccann Spain)
Art Director: Borja Diego (Mccann Spain)
Copywriter: Rafael Martínez (Mccann Spain)
Account Team: Carmen Marfil, Clara Mateos, Inma Soriano (Mccann Spain)
Photogra...
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