Category: Best Use of Sponsorship
Advertiser: ALPARGATAS
Product/Service: SPORTS MATERIAL
Agency: TALENT
Date of First Appearance: May 1 2010
Entrant Company: TALENT, São Paulo, BRAZIL
General Media Director: Paulo Stephan (Talent)
Media Director: Mauricio Almeida (Talent)
Media placement: Internet Campaign - Portal Lance - 26 April 2010
Media placement: Radio Campaign - Radio Bandeirante...