Fairy Promo, Case study IS IT FAIRY TALE OR REAL? by Starcom Istanbul
The Promo / PR Ad titled IS IT FAIRY TALE OR REAL?
was done by Starcom Istanbul advertising agency for Fairy in Turkey. It was released in Nov 2010.
Fairy: IS IT FAIRY TALE OR REAL?
Brand
Media
Released
November 2010
Posted
November 2010
Market
Agency
Creative Director
Strategic Planner
Art Director
Credits & Description:
Category: Best Localised Campaign
Advertiser: PROCTER & GAMBLE
Product/Service: FAIRY HAND DISHWASH LIQUID
Date of First Appearance: Nov 4 2010
Entrant Company: STARCOM ISTANBUL, TURKEY
Householdcare Marketing Director: Uluç Ayık (P&G)
Brand Operations Associate Marketing Director: Zeynep Kutlay (P&G)
Fairy Brand Manager: Murat Ünverdi (P&G)
Fairy Assistant Brand Manager: Ahmet Yücel (P&G)
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