Category: Best Use of Social Media
Advertiser: COCA-COLA
Product/Service: FANTA
Agency: OGILVY NEW YORK
Agency: OGILVY PUBLIC RELATIONS
Creative Director: Abe Baginsky (Ogilvy New York)
Copywriter: Nick Panayotopoulos (Ogilvy New York)
Art Director: Roberto Salas (Ogilvy New York)
Art Director: Laura Goodman (Ogilvy New York)
Media placement: Digital - facebook - February 29, 2012