H&R Block Promo, Case study GREENBACKS FOR GREENBACK by Fallon Minneapolis

The Promo / PR Ad titled GREENBACKS FOR GREENBACK was done by Fallon Minneapolis advertising agency for H&R Block in United States. It was released in Jun 2011.

H&R Block: GREENBACKS FOR GREENBACK

Released
June 2011
Posted
June 2011
Industry
Art Director
Director
Copywriter

Awards:

Cannes Lions 2011
Promo & Activation LionsBest Use of Experiential Marketing in a Promotional CampaignSilver

Credits & Description:

Type of Entry: Use of Promo & Activation
Category: Best Use of Experiential Marketing in a Promotional Campaign
Advertiser/Client: H&R BLOCK
Product/Service: TAX SERVICES
Entrant Company: FALLON Minneapolis, USA
Sales Promotion/Advertising Agency: FALLON Minneapolis, USA
Chief Creative Officer: Darren Spiller
Copywriter: Ryan Peck
Art Director: Scott O'Leary
Integrated Producer: Ted Knutson & Lauren May
Director: Mark Romanek (Anonym...

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