Lays Promo, Case study LAY'S COLA CHICKEN by BBDO Beijing
The Promo / PR Ad titled LAY'S COLA CHICKEN
was done by BBDO Beijing advertising agency for subbrand: Lays (brand: Lays) in China. It was released in Nov 2012.
Lays: LAY'S COLA CHICKEN
Media
Released
November 2012
Posted
November 2012
Market
Industry
Agency
Credits & Description:
Advertiser: PEPSICO
Agency: BBDO CHINA
Category: Best Use of Branded Content & Sponsorship
Marketing Manager: Echo Li (Pepsico)
Marketing Director: Julie Ji (Pepsico)
Marketing Director: Alfred Tong (Pepsico)
Chief Marketing Officer: Richard Lee (Pepsico)
Chief Executive Officer: Siewping Lim (OMD)
Managing Partner: Daniel Koh (OMD)
Head Of Marketing: Richard He (Pepsico)
Media Director: Tina Wang (Pepsico)
Senior Media Manager: W...
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