5 Film, Digital Stealth by Clemenger BBDO Sydney
The Film titled Stealth
was done by Clemenger BBDO Sydney advertising agency for subbrand: 5 GUM (brand: 5) in Australia. It was released in Dec 2013.
5: Stealth
Released
December 2013
Posted
December 2013
Market
Industry
Agency
Executive Creative Director
Art Director
Credits & Description:
Media: TV
Category: Confectionery & Snacks
Agency: BBDO
Brand: 5GUM
Geo: Australia & NZ, Australia
Every day, 7.3 million australians log onto Facebook from their mobile device. 5 gum wanted to tap into this usage trend. The problem was that much of their audience spent a great deal of time in situations where they can’t physically view Facebook. Inspired by the brand’s commitment to stimulating people’s senses, we created stealth. An app that enabled our audience t...
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