As part of the Good Different brand platform ALDI launched a 30-second TV ad to tell Australians that good or bad their opinions matter. The ad stars Dave a man of few words and even fewer superlatives. When Dave says something is 'not bad' the world knows that it is in fact incredible. Agency: BMF
Media: TV
Category: Retail services
Client: ALDI Australia
Agency: BMF
Production: The Sweet Shop
Country: Australia
Director: Steve Ayson
Executive Cre...