Bic Film, Digital The Hipstervention by McCann Erickson Melbourne
The Film titled The Hipstervention
was done by McCann Erickson Melbourne advertising agency for subbrand: BIC Flex 3 (brand: Bic) in Australia. It was released in Aug 2015.
Bic: The Hipstervention
Brand
Released
August 2015
Posted
August 2015
Market
Industry
Director
Copywriter
Art Director
Editor
Executive Creative Director
Head of Broadcast
Associate Creative Director
Director
Credits & Description:
Brand: BIC
Media: Online
Category: Health & Beauty
Agency: McCann
Geo: Australia
BIC Australia: The Hipstervention
Title: Shave The Beard. Save The World.
Targeting 18- to 34-year-old men, the campaign asks them to hold a ‘Hipstervention’ for a friend they have lost to hipsterism. Two thousand free ‘Hipstervention’ kits are available from thehipstervention.com website, along with ways to identify the ‘Signs and Symptoms’ of ‘hipsterism’ as well as the ‘g...
Become a member
- Full credits and Awards list instant access
- Unlimited views and downloads
- Unlimited search
- Largest advertising base updated daily
- Over 20,000 agencies world-wide
- You're In Good Company
