California’s state mascot explains the “bear” facts of energy conservation in a new television and online ad campaign directed by A Common Thread’s Eli Green for Energy Upgrade California and Campbell Ewald.
Media: TV
Category: Public interest
Client: Energy Upgrade California
Agency: Campbell Ewald
Production: A Common Thread
Country: United States of America
Director: Eli Green
Executive Creative Director: Jo Shoesmith
Copywriter: Ryan Euba...