Greyhound Bus Film Tour in Style by Butler, Shine, Stern & Partners San-Francisco, Tool Of North America
The Film titled Tour in Style
was done by Butler, Shine, Stern & Partners San-Francisco, Tool Of North America advertising agencies for Greyhound Bus in United States. It was released in Jul 2014.
Greyhound Bus: Tour in Style
Brand
Media
Released
July 2014
Posted
July 2014
Market
Industry
Creative Director
Executive Creative Director
Head of Broadcast
Editor
Agency
Credits & Description:
We wanted to reset consumersâ preconceived notions about Greyhound. So the Butler, Shine, Stern spot features heavy metal rockers who turn out to be different than what you expect them to be. (They're polite, gracious, even genteel.) Similarly, when you ride a Greyhound, that experience isn't necessarily what you expected either. So the band is really a foil that lets us flip that switch for people.
Category: Travel, transport & tourism
URL: http://www.greyhound.com
Client: Gre...
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