Category: Alcoholic Drinks
Brand: Heineken/ Heineken 0.0
Media: TV
Geo: Netherlands
Advertising Agency: Publicis Italy
Date: May, 2017
Description:
“Open your world” means that Heineken stands for openness. It’s a core value.
This campaign is made to support the biggest launch in Heineken’s history: a non-alcoholic beer. A truly open beer that anyone can drink, at any time. Even those who don’t fancy alcohol. A beer open to all.