IKEA Film, Digital THE IKEA BUTTON by Instinct Moscow
The Film titled THE IKEA BUTTON
was done by Instinct Moscow advertising agency for IKEA in Russia. It was released in Apr 2016.
IKEA: THE IKEA BUTTON
Brand
Released
April 2016
Posted
April 2016
Market
Agency
Art Director
Designer
Copywriter
Copywriter
Designer
Copywriter
Awards:
| Golden Drum 2016 | ||
|---|---|---|
| Media | Best use of media platform | Silver Drum |
| Red Apple International Advertising Festival 2016 | ||
| Digital advertising (interactive tools) | Website | Shortlist |
| Innovative advertising | Best innovative solution in advertising and marketing | Shortlist |
Credits & Description:
Campaign name: n/a
Registrant: Instinct (BBDO Group)
Brand name: IKEA
Designer: Motion designer, Rante Koehn
Art Director: Anna Kau-Ten-Chzhi
Creative director: Kolya Fabrika
Copywriter: Eugenia Babior, Junior Copywriter, Marina Istomina
Digital production: ZBRSK Digital Production, Michael Zaborskih
Other credits: Chief Creative Officer, Roman Firainer & Yaroslav Orlov
Creative idea explanation: World's first one-button shopping solution. In...
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