John Lewis Film, Digital, DM, Design & Branding, Case study Buster The Boxer [presentation video] by adam&eveDDB London
The Film titled Buster The Boxer [presentation video]
was done by adam&eveDDB London advertising agency for John Lewis in United Kingdom. It was released in Oct 2016.
John Lewis: Buster The Boxer [presentation video]
Brand
Media
Released
October 2016
Posted
October 2016
Market
Production Agency
Director
Agency
Chief Creative Officer
Executive Creative Director
Copywriter
Executive Creative Director
Art Director
Awards:
| One Show 2017 | ||
|---|---|---|
| Cross-Platform | Integrated Branding | Merit |
| D&AD 2017 | ||
| Integrated & Collaborative | Earned Media/Large Business (over 500 employees) | Graphite Pencil |
| Clio Awards 2017 | ||
| Integrated Campaign | Product/Service | Silver |
| LIA Awards 2017 | ||
| Integration | Multi-platform | Silver Winner |
| Lions Entertainment 2017 | ||
| Entertainment For Music | Music Craft & Composition: Use of Adapted Music | Bronze Lion |
| Eurobest Awards 2017 | ||
| Integrated | - | Gold Eurobest |
Credits & Description:
#BusterTheBoxer
John Lewis has launched its 2016 Christmas advertising campaign 'Buster The Boxer'. Set to a cover version of the song 'One Day I'll Fly Away', recorded by the British band Vaults, the two minute advert tells a magical, make-believe story of Buster the Boxer dog and his family at Christmas. The advert tells the story of a little girl called Bridget who loves to jump. Her Mum and Dad buy her a trampoline for Christmas and hide it in the garden to surprise her with on Christm...
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![John Lewis: Buster The Boxer [image] 2 Film by adam&eveDDB London, Blink Productions](https://fcdn.me/652/946/john-lewis-buster-the-boxer-image-2-ffe19f5912bcae3ffef9560c43.jpg?h=260 "Buster The Boxer [image] 2")
