La Primitiva Film You don't know but you do know by Publicis Madrid
The Film titled You don't know but you do know
was done by Publicis Madrid advertising agency for La Primitiva in Spain. It was released in Sep 2016.
La Primitiva: You don't know but you do know
Brand
Media
Released
September 2016
Posted
September 2016
Market
Industry
Agency
Executive Creative Director
Art Director
Executive Creative Director
Production Agency
Director
Awards:
| El Sol Festival (Español) 2017 | ||
|---|---|---|
| TV/Cine | Instituciones Y Servicios Financieros. Seguros Y Loterías | Sol De Oro |
Credits & Description:
The Primitiva brand continues to use its famous "We don’t dream cheap" with a new point of view, "You don’t know, but you do know." This new campaign from Publicis Spain makes reference to this mental block that arises when we’re asked the question "What would you do if you won?" despite having thought about it and imagined it a thousand times! Hence comes the name of the campaign "You don’t know, but you do know." The campaign, which will be on air from October 26th, includes TV, radio, outdoor...
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