Circle Awards 2015 | ||
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General | Best Innovation/Use Of New Technology - Single | Bronze |
Our new campaign for Lidl, Shop a Lidl Smarter, is launching this evening. Shop a Lidl Smarter continues the #LidlSurprises campaign, but this time focuses on big brands instead of the big four supermarkets. I've attached the press release, some stills of the campaign, and two of the films. The multimedia campaign will be running for the next 21 weeks, featuring over 40 products of Lidl's broad range.
Title: Cheese
Country: UK
Category: Supermarkets
Brand: Lidl UK
B...