Mazda Film It's a ute. Utilise it. by 99/JustOne Auckland

The Film titled It's a ute. Utilise it. was done by 99/JustOne Auckland advertising agency for subbrand: Mazda Bt-50 (brand: Mazda) in New Zealand. It was released in Jun 2017.

Mazda: It's a ute. Utilise it.

Media
Released
June 2017
Posted
June 2017
Industry
Production Agency
Executive Creative Director

Credits & Description:

In this nation of boat owners, campers, and do-it-yourselfers, even the most urban of Kiwis can find a ute useful. This new campaign by 99 for Mazda's iconic BT-50 launches with the aim to move beyond the common perception that a ute is only a tradie's vehicle. The campaign has kicked off with a 30-second TV spot featuring a couple of blokes borrowing the BT-50, taking a tiki tour while doing things for themselves and others. 99 cast comedian Jesse Griffin and actor Tammy Davis (of Outrageous F...

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