Cannes Lions Entertainment 2016 | ||
---|---|---|
Entertainment For Music | Music Platforms & Technology: Use of Music Technology and/or Innovation | Bronze Lion |
Eurobest Awards 2016 | ||
Entertainment | Music: Use Of Music Technology And/or Innovation | Silver Eurobest |
ADCN Awards 2017 | ||
Next | TECHNOLOGY | Silver |
By the use of conductive ink on a piece of paper you can connect your smartphone to a McDonald's placemat via Bluetooth. Agency: TBWANEBOKO, Netherlands.
Title: Mctrax
Media: Ambient
Product: McDonald’s McTrax
Category: Restaurants & fast food
Agency: TBWANEBOKO
Country: Netherlands
Editor: Frits Jan Smit (Eyehear)
Visual Designer: Jan Jesse Bakker (Tbwa\Neboko)
Producer: Tieka Masfar (Tbwa\Neboko)
Editor: Wouter Koomen (Tbwa\Neboko Vid...