Mio Film Mio Swish by Taxi Canada
The Film titled Mio Swish
was done by Taxi Canada advertising agency for subbrand: MiO Sport (brand: Mio) in Canada. It was released in May 2013.
Mio: Mio Swish
Media
Released
May 2013
Posted
May 2013
Market
Industry
Agency
Creative Director
Copywriter
Executive Creative Director
Art Director
Production Agency
Production Agency
Director
Credits & Description:
If Mio Changes your water, Mio Sport changes the game. For the launch of MiO sport we took regular office worker, Calvin, and with just a simple squirt, transformed him from paper pusher, to college athlete, to top draft prospect, to shoe endorser, to world-class phenom, right before your eyes. Weâve also included a series of hidden videos to air with the spot on YouTube that allow viewers to get to know these personas in a little more detail.
Category: Drinks, non-alcoholic
Client: ...
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