LEO BURNETT CREATES CAMPAIGN FOR THE NSPCC WHICH HIGHLIGHTS THE PREVALENCE OF CHILDHOOD SEXUAL ABUSE
London, 2017: Leo Burnett have created a new campaign with UK children’s charity, the NSPCC, which aims to break the silence around child sexual abuse.
The campaign features 60”, 40” and 30” videos and breaks on Wednesday 1 November, running until 3rd December on TV, VOD and YouTube.
The brief was to change attitudes and beliefs around sexual abuse in order to increase donation...