Pantene Film, Digital, Case study #Daddo [video] by Grey New York

The Film titled #Daddo [video] was done by Grey New York advertising agency for Pantene in United States. It was released in Mar 2016.

Pantene: #Daddo [video]

Brand
Released
March 2016
Posted
March 2016
Art Director
Executive Creative Director
Production Agency
Director

Awards:

One Show 2017
Cross-PlatformIntegrated BrandingBronze
Public RelationsBrand VoiceMerit
LIA 2016
Non-TraditionalBranded ContentSilver Winner
Clio Awards 2016
Branded ContentProduct/Service: OtherSilver
Cannes Lions 2016
DirectSectors: Fast Moving Consumer GoodsGold Lion
Promo And ActivationSectors: Fast Moving Consumer GoodsSilver Lion
DirectUse of Direct Marketing: Use of BroadcastSilver Lion
Cannes Lions Entertainment 2016
EntertainmentTalent: Talent: SportsBronze Lion
D&AD 2017
Integrated & CollaborativeEarned Media/Large Business (over 500 employees)Wood Pencil
Cresta Awards 2017
Integrated CampaignsIntegrated CampaignsGrand Prix Winners
Branded EntertainmentBranded EntertainmentGold Winners

Credits & Description:

Agency: Grey New York
Brand: Pantene
Country: USA
Advertising Agency: Grey New York
Entrant Company: Grey New York
Media Agency: Starcom Mediavest Group, New York
Pr Agency: Devries Global, New York City
Production Company: Community Films, Culver City
Chief Creative Officer: Andreas Dahlqvist (Grey Global)
Editor: Christopher Huth (Wax)
Art Director: Emily Pracher (Grey New York)
Managing Director: Nicole Currie (Devries Global)<...

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