Philips Film, Digital Retiree Rescue by Iris Singapore
The Film titled Retiree Rescue
was done by Iris Singapore advertising agency for Philips in Singapore. It was released in Apr 2017.
Philips: Retiree Rescue
Brand
Released
April 2017
Posted
April 2017
Market
Industry
Agency
Executive Creative Director
Creative Group Head
Credits & Description:
Every year in Singapore, at least 1,800 cases of cardiac arrest take place outside of hospital settings. Currently, only 13.8% survive. Philips, in collaboration with the Singapore Heart Foundation, has launched ''Retiree Rescue', as part of a mission to change those stats for the better. The chance of survival for a cardiac arrest patient decreases by up to 10 percent every minute with most attacks proving fatal in 10 minutes. It can take emergency services 11 to arrive. While there are AEDs ...
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